ART DIRECTION
OVERVIEW
The challenge to appeal to recruit new talent is an ongoing one, and new and novel ways are often utilized to do so.
A heavily modified roadcase, custom printed decals covered all sides with video content and a custom Unity game driving the experience. The experience led to positive reviews from the Capital One team.
RESPONSIBILITIES
Established art style guidelines.
Prepared and presented progress to Capital One team.
Interviewed and hired both internal and external artists.
Directed video production team on filming requirements from a narrative and visual perspective.
Managed 2D and 3D art production of Unity games.
Coordinated print asset production.
Coordinated between external vendors for travel container decals.
Produced some of the external vinyl graphics.
COMPANY
XR Immersive Tech
YEAR
2019
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